Sunday, February 9, 2014

Media


              While I believe we have made great strides in the last five years connecting people through the use of the on-line media world, it is difficult to say exactly what we can expect five years from now.  It seems to be changing on a daily basis. While I feel very connected, after reading information for this lesson, even I didn’t know some of the names of the social media sites. According to the Social Media Lecture Notes, the growth of social media took off due to mobile devices.  We already have the technology with the various applications to access news, entertainment, social media and other media by smartphones.  I only see growth in this venue as smartphones are becoming more popular and have the ability to interact with other technology. One of the latest inventions to interact with the smartphone is Google Glass, which are glasses that you can wear to take pictures, movies, and browse the web.  

             I believe that going forward there will be more focus on forcing people to use the internet.  Through green initiatives, there will be less printed materials such as magazines, newspapers, and paper references. Even in the entertainment world, you don’t have to buy or rent a physical video, you can rent it on-line.  I remember a time when we did not have access to entertainment in our cars.  Today, we can access movies, music, news, games, books, and other media through a variety of sources in our cars.

            The companies that I believe will advance our media exposure are the top companies that have thrived and been at the top of the media list for the previous 5 years.  According to Elite Daily, the most profitable companies are Comcast Corporation, The Walt Disney Company, Time Warner Inc., Viacom, Liberty Media, News Corp, and CBS Corporation.   Smaller companies that come and go are usually brought by one of the larger companies. In the reference that we read, MySpace which used to be a popular social media network company was bought by the larger company, News Corp.